Penn State Hershey’s ‘Pink Glove’ video captures 2nd place

For the second year in a row, Penn State Milton S. Hershey Medical Center's entry in the national Pink Glove Dance video competition has resulted in prize money for breast cancer awareness and prevention efforts. The Medical Center's video placed second out of more than 100 entries in this year's contest, resulting in a $10,000 check from competition sponsor Medline Industries made payable to the Pennsylvania Breast Cancer Coalition.

In addition to the $10,000 in prize money, Penn State Hershey recently presented the Coalition with a check for $2,633, representing proceeds from the Medical Center's Pink Glove Dance t-shirt sale.

Penn State Hershey's video was produced in conjunction with Hershey Entertainment & Resorts, the Medical Center's contest community partner. It features breast cancer survivors and their supporters riding Lightning Racer, one of the eleven roller coasters at Hersheypark, to represent fighting the disease through literal ups and downs. The musical backdrop is “Change the World” by Outasight. The video, which was produced completely by in-house hospital staff, can be viewed at www.pinkglovedance.com.

“This important win really means bringing awareness to this disease that touches just about everybody in some way, shape, or form,” said Kathy Law, R.N., B.S.N., M.S., C.N.O.R., director of nursing-perioperative services and executive sponsor of the Medical Center's Pink Glove effort.

Penn State Hershey received 91,198 votes of the nearly 600,000 that were cast in the two-week contest period. The competition included video submissions from hospitals, nursing homes, schools and other organizations. Each of the top three winners received award money to be presented to the breast cancer charity of their choice.

“Congratulations to Penn State Hershey Medical Center, which, like last year, made an amazing video that honors the hundreds of thousands diagnosed each year with breast cancer, as well as honoring the care givers, who so passionately care for those battling this disease,” said Sue MacInnes, Medline's chief marketing officer. “And for the thousands of dancers participating this year, we thank you for reminding those who are facing cancer that they are not alone.”

The original Pink Glove Dance video premiered in November 2009 and featured 200 hospital workers in Portland, Oregon, wearing pink gloves and dancing in support of breast cancer awareness and prevention. That video led to the launch of a national contest last year.

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