Project ECHO partners with REACH to provide vaccine communication series

Vaccine hesitancy poses a risk in the community as cold and flu season approaches. Despite the benefits, flu vaccine coverage in Hispanic adults, children and pregnant persons remains lower than pre-pandemic coverage. Culture-centered COVID-19 vaccine-related health promotion is key in reducing health inequities and disparities in Hispanic mothers and children as well as the larger community.

The Penn State Project ECHO series Vaccine Communication for Service Providers aims to help Women, Infants and Children (WIC) and Diabetes Prevention Program (DPP) providers appropriately and confidently answer questions and provide trustworthy information about the safety and mechanisms of the vaccines. Project ECHO has partnered with the REACH project to provide this series.

“WIC and DPP providers are trusted sources in many communities,” said Jessica Beiler, MPH, project manager. “Ensuring they have accurate and timely information related to vaccines, allowing them to answer client’s questions will help improve vaccine attitudes and uptake.”

This four-session series will be split into two groups, with the WIC provider series beginning in October 2022. The DPP provider cohort will launch in January 2023.

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